AI for small business, New Zealand

You don’t need an AI strategy. You need your Tuesday afternoon back. We build small, practical AI systems for New Zealand small businesses — starting with the smallest thing that pays for itself.

No enterprise project, no jargon, nothing that locks you into someone else’s platform. Plain-English scoping, a fixed price before we start, and a system that quietly does one job well.

Sound familiar?

The problems we're asked to solve

Small businesses don’t have an AI problem. They have one of these.

“Admin eats hours every week — email, invoicing, chasing people.”

Automation that carries the repetitive work in the tools you already use, with you in the loop where it matters.

“Customers ask the same questions at 9pm.”

A website assistant trained on your own content — it answers with your information, captures the lead, and hands off to you when it should.

“Quotes take days to get out the door.”

Document and quoting workflows that draft in minutes what used to take an evening.

“Content and socials always fall off the list.”

A pipeline that drafts and schedules in your voice, with your review built into the loop.

“I've heard AI makes things up.”

Everything we build answers from your material and cites where it got it — an honest “I don't know” over a confident guess.

“I can't afford to gamble on tech.”

Fixed price, fixed scope, staged small. The first build should pay for itself; then you decide about the next one.

What we build

Small systems that earn their keep

/01Admin & workflow automation in the tools you already use
/02A website assistant that answers from your own content
/03Quoting & document drafting
/04A content pipeline in your brand voice
/05A plain-English roadmap — the AI Readiness Audit
/06Honest advice — including “don't buy anything yet”
Where to start

Fixed price, fixed scope, no hourly billing

Small bets, priced up front. Everything starts with a free 30-minute call — and a price agreed before any work begins.

Delivered in under a week

AI Readiness Audit

A sit-down about how your business actually runs, then a written plan: where AI pays for itself, what it costs, and what to do first — yours to keep, whoever you build with.

Live in one to two weeks

Website Assistant

Answers customer questions around the clock from your own content, shows where each answer came from, captures the enquiry, and hands over to you the moment it should.

Running in two to three weeks

AI Content Pipeline

Drafts and schedules posts and updates in your voice, connected to your website and social channels — nothing goes out without your say-so.

Need the strategy sorted first? Start with AI consulting. Curious what the bigger builds look like? See AI development.

Proof

We sell what we use

Our own studio runs on this. Morris, our AI operations agent, handles briefings, sorts what matters, and runs day-to-day ops here every day. When the stakes are high, we know how to build for them: Ask Pinnacle answers health questions inside a large New Zealand health network — we spent weeks trying to trick it, 80-plus scenarios, before launch.

Questions

AI for small business, answered

The basics, answered

AI is best at the unglamorous stuff: admin, customer questions, quotes, content, and finding things in your own documents. That's where the payback is — not in a grand transformation project.

AI is best at the unglamorous stuff: admin, customer questions, quotes, content, and finding things in your own documents. That's where the payback is — not in a grand transformation project.

A fixed price quoted before we start, and the entry points are deliberately scoped small — the first build should pay for itself. A free 30-minute call gets you a real number for your situation.

A fixed price quoted before we start, and the entry points are deliberately scoped small — the first build should pay for itself. A free 30-minute call gets you a real number for your situation.

Yes — MBIE's AI Advisory Pilot co-funds up to 50% of AI advisory work, capped at $15,000 per business, through the Regional Business Partner Network (running to January 2027). The co-funded work has to be delivered by an MBIE-registered advisor, and eligibility and terms change — ask us and we'll point you at the current criteria and where we fit.

Yes — MBIE's AI Advisory Pilot co-funds up to 50% of AI advisory work, capped at $15,000 per business, through the Regional Business Partner Network (running to January 2027). The co-funded work has to be delivered by an MBIE-registered advisor, and eligibility and terms change — ask us and we'll point you at the current criteria and where we fit.

No. You explain how the work happens now; we handle everything else and hand over something your team can actually run.

No. You explain how the work happens now; we handle everything else and hand over something your team can actually run.

It replaces the parts of their week they'd happily lose. In every system we build, a person stays in charge wherever judgement matters.

It replaces the parts of their week they'd happily lose. In every system we build, a person stays in charge wherever judgement matters.

We write down exactly where your data goes before anything goes live — including anything that leaves New Zealand — and make sure you're covered under the Privacy Act 2020.

We write down exactly where your data goes before anything goes live — including anything that leaves New Zealand — and make sure you're covered under the Privacy Act 2020.

The AI Readiness Audit lands in under a week; a website assistant that answers from your own content is live in one to two. It starts with a free 30-minute call.

The AI Readiness Audit lands in under a week; a website assistant that answers from your own content is live in one to two. It starts with a free 30-minute call.

That's what the AI Readiness Audit is for — it tells you before you build anything. And the plan is yours to act on with us or anyone else.

That's what the AI Readiness Audit is for — it tells you before you build anything. And the plan is yours to act on with us or anyone else.

Start with a conversation

Free 30-minute discovery call

Tell us where the hours go. Book a free 30-minute call, describe how the work happens today, and we’ll come back with the smallest thing worth building first — and what it would cost.